SnoBase gathers your data from customer portals, cleans it, and puts it to work directly into tools purpose-built for sales & ops teams within consumer brands. Make SnoBase your homebase for sales & ops collaboration.
Decodes and harmonizes data from Distributors, Retailers, and Syndicated Providers. Supporting sales and inventory data from distributors like Dot Foods, KeHE, and UNFI as well as sell through data from retailer portals and your SPINS subscription, so you know what stores you are in, how fast you are moving, what inventory they are holding, when to expect your next order, and so much more.
Combining sell-through data, inventory weeks on hand, seasonality projections, promotional projections, and pipeline estimates from your key account managers into a clearer picture of historical sales alongside forward-looking estimates, guiding your demand planning process.
Share dashboards and reports from retailer portals, syndicated sources like SPINS, distributors, and your own 1st party data like distributor purchase orders, planned promotions, and product specifications with your broader team for enhanced collaboration with no per seat restrictions.
Utilize our database of over 30,000 retail locations and over 250 chains to easily identify targets, upload shelf photos, and share status updates and placement details for your brand. Generate a bottoms-up sales plan in as little as 3 clicks and track to your revenue goals with actual performance vs. your projections all in one easy to use solution.
Answers to questions you might have about SnoBase.
SnoBase is a data analytics solution that helps CPG businesses track, visualize, and optimize their performance metrics. It enables teams to make data-driven decisions by getting their data ingested, cleaned, harmonized, and inputted into purpose built business operations tools.
SnoBase is ideal today for small to medium sized CPG brands selling in US retailers and/or selling through distributors to retail. It’s built for teams looking to improve their decision-making by tracking key performance indicators (KPIs) and collaborating on sales and operations planning (S&OP).
Our pricing is a flat monthly fee that varies by the size of the brand and the features/tools that the brand chooses to use. That said, most brands pay between $1,000 - $4,500 per month for SnoBase and see savings in margin, overhead, and time between $7,500 - $22,500 per month.
Absolutely! This is one of the first things new users comment on about SnoBase. Our interface is user-friendly and intuitive, designed by brand operators and former founders. Your problems were our problems and we are here to help!